WarmupInbox Author

Laura Clayton

Laura is an email marketing expert specializing in email warmup strategies to enhance deliverability. She shares concise, actionable insights to help businesses improve their email outreach and connect effectively with their audience.

Articles by Laura Clayton

Cold Emailing: Everything You Need To Know in 2024

You don’t need a subscribed list of leads for marketing success. A cold email can kick your marketing ROI into overdrive.
Read More
14 Best Email Warmup Tools & Services (2024)

Email warm-up tool can improve the reputation of your inboxes and boost your deliverability 🔥 Check out our list of the top email warm up services!
Read More
What is Domain Name System Security Extensions (DNSSEC)?

The Domain Name System Security Extensions (DNSSEC) is a set of extensions that work alongside the Domain Name System (DNS) framework.
Read More
Sales Prospecting: An Easy Guide for Absolute Beginners

Sales prospecting is the process of reaching out to potential customers (otherwise known as prospects). Learn how to boost your prospecting game!
Read More
What is an Email Delivery Rate (and How to Improve It)

Email delivery rate represents the percentage of sent emails that were accepted by the recipient’s servers. Learn how to boost your delivery rates!
Read More
Cold Email Sequences: A Comprehensive Guide for Success

A cold email sequence is a chain of automated emails aimed at potential clients for your brand. Learn how to create cold email sequences!
Read More
Optimize and Improve Your Campaigns: How to Test Email Deliverability?

Email deliverability is a critical factor that often goes overlooked. Learn how to properly test it for your email campaigns!
Read More
12 Reasons Your Emails Are Being Sent to Spam

This guide is designed to provide insight into the intricacies of email deliverability, focusing on why emails might be redirected to spam folders and how to avoid these common problems.
Read More
What are DMARC, DKIM, and SPF?

For everyone from business owners, to IT professionals, to just someone who wants to understand how to protect their email integrity, this guide is to equip you with the knowledge and tools to navigate the complexities of DMARC, DKIM, and SPF.
Read More
What Are Bounced Emails & How to Solve Them?

A bounced email is typically a response from the recipient's mail server indicating that the email message cannot be delivered. Learn how to fix them!
Read More